The famous UK tennis brand that first started making clothes in 1934 opened its first North American boutique on the trendy Queen West. Now that Lacoste is available everywhere and seemingly anywhere, Fred Perry is an excellent choice for the fashion conscience who doesn't want to look like everyone else. The choice of location is perfect; as the large chains push further west down Queen threatening the retail space for the independents, Fred Perry is a perfect fusion anchor. This is the hip brand with just enough market penetration to have staying power. Drop in to Fred Perry at 934 Queen West and get served today.