Friday, June 6, 2008

A Place for Today's Man

Last night was the opening of Stonehouse at the Toronto Eaton Centre. Stonehouse is a new menswear store by fashion veterans Grafton and Fraser Company. The new store has carefully positioned its product and price point very well between Harry Rosen and Tip Top Tailors. Offering premium quality and tailored suiting in luxury fabrics, Stonehouse is classic yet contemporary, carrying leading fashion brands such as Strellson, Bugatti, Tiger of Sweden, Andrew Marc, Robert Graham, Agave Denim, English Laundry and more, in addition to its in-house Stonehouse label. CEO Glenn Stonehouse’s growing menswear concepts state that “today’s consumer is uniquely aware of current styles and trends,” and that “men are putting more thought into what they wear.” Finally, there are more options for the modern fashionable man.

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